
It’s so easy to just search for a beer, snap a picture, share it. “My favorite part is just how easy and accessible it is. “Most of the time, I use it to track what beers I’ve had before, remember ones that I really like, and to find new ones based that style of beer,” says Hartington. Ionic’s Mike Hartington has been an Untappd user–and fan–since it launched. “We also have badges and achievements that users can earn by going outside their normal beers of choice.”

“We aim to educate users about beers out there, and beers they should try based on our recommendations and taste profile,” says Greg Avola, co-founder and CTO of Untappd. Untappd, a popular social app to share and discover beer, allows users to rate, review, and share the beers they’re drinking with friends.
